Becoming a Tweep: The Relationship of Prior Online Experiences and Twitter Adoption
Hargittai, Eszter and Litt, Eden (2011) Becoming a Tweep: The Relationship of Prior Online Experiences and Twitter Adoption. pp. 1-31. In: Proceedings of the A DECADE IN INTERNET TIME: OII SYMPOSIUM ON THE DYNAMICS OF THE INTERNET AND SOCIETY, 21 - 24 September 2011, University of Oxford.
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Despite much excitement about the microblogging platform Twitter, little is known about predictors of its adoption and how its uses relate to other online activities in particular. Using a unique longitudinal data set collected in 2009 and 2010 surveying over 500 diverse young American adults about their online experiences, we look at who uses Twitter and what may be motivating its usage. Our findings suggest that online skills as well as prior consumption and production activities especially in the domain of entertainment news are significant predictors of subsequent Twitter use. Our results caution about the potential biases that may result from studies that sample on Twitter users excluding other populations.
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